3 Ways To Generate More Personal Training Business Fast!

Need more clients and money for your personal training business?

Who doesn’t?

Fortunately, growing your personal training business is pretty easy, but you do have to do something to make it happen.

Usually something you aren’t currently doing, or at least doing well. Here are 3 ways you can bring in more business, more clients and more profits within the next 30 – 45 days.

1. Implement referral systems. This doesn’t mean simply asking for referrals. You need to do it routinely and systematically. Have 2-3 methods of asking, and have a method to reward people who do refer.

2. Build your back end. The toughest part of running a personal training business is getting new clients. Why not maximize your relationship with the clients you do have and sell them additional products and services.

3. Raise your prices. Most trainers undervalue what they do and charge way too little for it. And many others offer a steep discount if a client is willing to buy any significant number of sessions.

Stop discounting, and start adding value. Look for ways to increase your hourly rate through semi-private and group offerings. And raise your rates for services and products both.

There are a dozen other ways to generate more business and more profits for your fitness business – but if you’re not already doing these, then this is the perfect place to start.

Grow Your Personal Training Business With Lunch And Learns

Here is Jim Labadie on how to grow your personal training business using lunch and learns the right way.

Let me know below what you think about lunch and learns for your fitness business.

Personal Trainer Exposure: Is Roger Clemens A Steroid Freak?

Is Roger Clemens A Steroid Freak?

I don’t know the definitive answer to that. But I do have a guess.

Doesn’t matter as it’s not the point of this email.

The points that do matter are:

1- The “60 Minutes” Interview of Clemens will be airing this Sunday night.

2- He’s going to be all over the news.

3- That means PR potential for just about every personal trainer out there.

4- It also makes for great email newsletter headlines.

Please read #4 again.

Did you open THIS email to find out if Roger Clemens is, in fact, a steriod user?

Do you think some of YOUR readars would likely open an email with the same subject?

Did you know I’m raising the price of my http://HowToProfitWithEmails.com to $149 this Monday, January 7th?

Well, you do now.

And if you think that one will little tip above will fill your fill your bank account with smacks then you’ll be tripping over your wallet when you get the whole bowl of soup at http://HowToProfitWithEmails.com

Who loves ya on a fun Friday? icon wink Personal Trainer Exposure: Is Roger Clemens A Steroid Freak?

Yours in prosperity,
Jim Labadie
http://HowToProfitWithEmails.com

PS- Save 50 beans. Get over to http://HowToProfitWithEmails.com NOW and discover all my secrets and how it can help you as a personal trainer.

The Doggone Difference Personal Trainers Need To Know

The Doggone Difference Personal Trainers Need To Know

The doggone difference is THEY understand that their most precious commodity is TIME not moolah.

the time is now 300x211 The Doggone Difference Personal Trainers Need To Know

 

The doggone difference is THEY understand they can have whatever they want, so long as they help enough other people get what they want.

The doggone difference is THEY understand the importance of creating automated businesses that allow them to create even more businesses that allow them to make the most of their most precious commodity.

The doggone difference is THEY understand the importance of squeezing every smackaroo out of their customer base as possible by delivering incredible value time and time again.

The doggone difference is THEY understand the importance of building relationships with other successful people.

The doggone difference is THEY understand they simply cannot care what others say or think about them.

Who is THEY?

You know the answer to that.

The real question is: What do YOU plan on doing in 2008 to join THEM?

Ya know I love ya.

Yours in prosperity,

Jim Labadie

PS- Ready for that passive income stream that most personal trainers overlook via autoship nutritional products?

http://GetPrograde.com/fitness_pro

PPS- What to know how to start your own profitable boot camps?

http://www.howtoprofitwithbootcamps.com/

PPPS- Already run boot camps and want to take them to the Personal Trainers?

http://www.sixfigurebootcamps.com/

Personal Training Business Unheard of Results

Happy Monday!

I just wanted to share this with you real quick.

Personal Training Business Inner Circle member Jeff Nemeth posted this on the program’s forum last week.

****

My week so far:

*Sold five new 1 on 1 clients

*Launched a group training program with 25% of my space pre-sold

*Brought back one new customer that had been gone for one year–in ’06 this customer was worth $6k and referred another 5k in Personal Training Business

*Extended my on-air radio promotion (Biggest Loser type program) through the end of February

*Secured my first corporate boot camp for January ’08

*Secured two PCPs as referral partners

What did it take? Less thinking, more action.

****

As soon as you stop thinking so much and MOVING in the direction of your dreams they start to come true.

It’s all there for the taking, so take action this week!

Who loves ya? icon wink Personal Training Business Unheard of Results

Yours in prosperity,

Jim “The Liberator” Labadie
http://VelvetRopeReferrals.com

Switching to Semi-Private Training

Semi-Private Training is a Key to Success in your Fitness Business

growth 300x220 Switching to Semi Private Training

I was recently asked this question:

“Jim, do you have anything on HOW to switch over from on-on-one to (semi-private) group training?

We are looking to make the switch to Semi-Private Training here soon and I am not sure how to go about advertising and getting people to make the switch in their head and just wondered if you had written anything about it.

Thank you!

Susan
Columbia, SC

It’s a GREAT question, Susan. And to answer it I enlisted the help of the man who knows more about it than anyone.

That being written, here is the answer from the one-and-only Alwyn Cosgrove:

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First understand that the clients are not responsible for finding the group anymore than they are responsible for finding other people for a group exercise class.

As for thinking that clients may be resistant to change – ask yourself : Why do clients think that one-on-one is superior?
Where did they learn this?

They learned it from you!

Step one: Stop offering one on one training – all new Semi-Private Training must do semi-private training.

Step two: Either honor the deals you’ve made (and allow existing clients to do one on one)- or create big incentives for existing clients to change.

****
I know people have more questions about semi-private training. And Alwyn is coming out with all the answers for you. Stay tuned.

Who loves ya? icon wink Switching to Semi Private Training

Yours in prosperity,

Jim Labadie
http://www.HowToProfitWithBootCamps.com
http://www.SixFigureBootCamps.com

PS- Training semi-private or boot camps is the way to go. It’s SUCH a no-brainer. Just listen to Scott Colby, he’ll tell you all about it:

http://www.youtube.com/watch?v=2pQjc_jcaig

Personal Training Business Simplicity: It Really Is Unbelievable

When it comes to a personal training business , well, nothing really shocks me.

It just doesn’t come naturally to us. It sure didn’t for me.

I’ve had to do a lot of learning and have worked with a lot of coaches to get to where I am today.

But I like to think some things are obvious.

Like putting your location on your website.

Or letting people know where your personal training business or boot camp is actually held.

But alas, I come across at least one trainer website per week that I have ZERO clue where they do business.

So here is your homework for the weekend. Please ask yoursef this:

What simple and obvious things like my location or hours of operation am I missing on my website or other marketing materials?

If I was a prospect looking for a trainer or a boot camp and I couldn’t immediately find that on your site – I’m gone.

And if you do in-home training is that crystal clear?

Anyway, I love ya no matter what.

Have a great weekend!

Jim Labadie
http://www.HowToProfitWithBootCamps.com
http://www.SixFigureBootCamps.com

PS- Scott Colby, Pat Rigsby, Nick Berry and I have something brewing for boot campers that will blow your mind. We’re in the testing phase now. More freedom. More moolah. More fun. Coming right up!

Personal training business success: Help More People

Personal training business success Post By Jim Labadie

(Some words intentionally spelled wrong)

********

So I’m sitting on a couch in a multi-millyun dollar home talking to a guy who has no interest whatsover in hiring my company to get his lazy you-know-what in shape.

“I don’t have that kind of muney on hand”, he says as I come to the conclusion that this was a complete waste of my time.

“Yeah, right”, I’m thinking to myself. “You’ve got a seven-figure home but you don’t have a couple of bucks to save your own life.”

Amazing.

So how did I get there? Why was I talking to a guy who was in desperate need of improving is health, but had no desire to do it?

Because I didn’t know any better at the time. That’s why.

One of my clients had referred me to her friend. That friend wanted to hire me to train her husband.

But the husband only agreed to meet me for one reason: So he could keep his wife off his back about his detiorating health.

Moral of the story: Never meet with anyone you’ve never talked to. Never meet with anyone unless they are dying to meet with you.

That was before I really put up the “Velvet Rope” in my business.

That is before  I started having real personal training business success.

It is exactly why you should put a “Velvet Rope” up around yours.

My http://HowToGetMoreClients.com and http://VelvetRopeReferrals.com work in concert with one another to attract the clients you WANT to work with and “close” them within minutes.

Just think: You’ll never have to meet with some lazy SOB ever again who doesn’t want to do the work necessary to literally save their own life.

I wanted to help him, he wouldn’t let me.

That’s why I’m a big believer in helping every person who WANTS help as much as you can.

You cannot help people who do not want to be helped.

You can still love them, but you can’t help them.

Who loves YOU?

You know the answer to that icon wink Personal training business success: Help More People

Jim “The Liberator” Labadie
http://HowToGetMoreClients.com
http://VelvetRopeReferrals.com

PS- How many trainers are passing you by? How many of my customers are already way ahead of you? How long are you going to wait before you go after your dreams?

“What can I say about Jim’s materials?

I’ll tell you this – Labadie really understands the ‘inner game’ of sales and marketing. I wrote the book on starting and running a martial arts school, and I’ve also purchased a ton of business training materials over the years… I can honestly say that Jim Labadie stands head and shoulders above his peers in a very crowded field.

If you’re a personal trainer who wants to learn how to get more clients, or a martial artist who wants to learn some valuable sales tips from a fitness pro, do yourself a favor – study Jim’s materials!”

Mike Massie, BAAS, CPT
Certified Martial Arts Instructor
small-dojo-big-profits.com

Fitness Professional Rules

Fitness Professional systematic success

By now, you’ve more than likely heard of the 80/20 rule.

80% of your results come from 20% of your efforts.

Or 80% of your revenues come from 20% of your customers, etc.

It can even be 90/10, or 95/5/, or even 99/1.

So if you know that rule, shouldn’t you be looking at things like:

- Which select clients are sending you the most referrals?

- Which marketing activities are bringing in the most leads? And which seem to be a waste of time?

- Which 20% of clients are giving you 80% of the grief? So you can recognize those traits and refuse to accept new prospects who you know will turn into those types of problem clients?

See where I am going with this?

Make the most of your efforts as a fitness professional.

Who loves ya? icon wink Fitness Professional Rules

Yours in prosperity,

Jim Labadie

Want to know how the right way to market with emails?

http://howtoprofitwithemails.com

What to know how to start your own profitable boot camps?

http://www.howtoprofitwithbootcamps.com

Already run boot camps and want to take them to the next level?

http://www.sixfigurebootcamps.com

Personal Trainers – Dominate Your Competition The Easy Way

Personal Trainers Dominate

I have to thank one of my subcribers for this idea.

So thanks to Matt Warren of Colorado for writing me the following quick note:

“Sometime you need to write an email about cheesy personal trainers who pose on their websites with their shirts off – total turnoff and creates a disconnect with the masses (not to mention the husbands who’s wives they hope to train)”

It immediately got me to thinking about a conversation I had with Nate Green recently. And in case you don’t remember, Nate is the 22 year old fitness entrepreneur phenom I wrote about last week.

Anyway, as Nate was talking about his astonishing success he was most amazed at something other than the results he had achieved.

Nate was amazed at how easy it was.

Now make no mistake, there was hard work, sacrifice and discipline involved.

But aren’t there lots of people who work long hours for little pay who work hard and sacrifice with no real light at the end of the tunnel?

Nate and his business partner Sam Glauber worked hard for awhile and are now reaping the benefits.

Again, a 22 year old personal trainer who runs his own personal training studio with complete business systems was most amazed by how easy it was to create.

So getting back to Matt’s point about “cheesy”  personal trainers.

How many of those do you know?

With so many knucklehads in this industry it’s actually incredibly easy to dominate your market.

And here’s something I want to point out to you. It needs to be clear as day.

If you spend more time b*itching and moaning about all those cheesy Personal Trainers and how they are ruining your profession than you do celebrating the fact they make it so easy for your to be successful…

…well, you’ve got some thinking to do.

Who loves ya? icon wink Personal Trainers   Dominate Your Competition The Easy Way

Yours in prosperity,

Jim Labadie
http://trainersinnercircle.com/

PS – The http://trainersinnercircle.com/ is filling up fast. Enrollment ends Monday, October 1st at 11:59 PM EST.

You can watch the amazing video from Nate here: http://trainersinnercircle.com/

You can read about the course curriculum here:
http://trainersinnercircle.com/curriculum.html

You can see the FAQ’s here: http://trainersinnercircle.com/faq.html

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