Personal Trainer Sales Secret: A Call To Action

A Jim Labadie Post On Personal Trainer Sales

Ok. So you want to ramp up your personal trainer sales in a hurry and kick some major a**, right?

It’s going to be easier than you think.

How?

Well, I’m going to start by showing you just how easy it is to get people to do what you want them to.

How you ask?

You tell them.

Disagree? Don’t think it can be that easy?

Ha ha. Silly rabbit.

It’s a simple as making them an offer they can’t refuse. It’s the basis of effective personal trainer sales.

You make someone and offer that they can’t refuse and people are easily influenced to do things.

Really think about it.

If you make someone a powerful free offer for something they want,  they will fall all over themselves to get a piece of it.

Now really think about the call to action in your personal trainer sales efforts. What you are asking them to do? When you are asking them to do it?

Why do you think on the infomercials they say CALL RIGHT NOW!?

Will this work for you?

Well, just to give you an example, I recently did a coaching call with a client that resulted in
him adding 500 highly targeted prosepcts to his email list in just 4 days.

And yes, in case you were wondering they all opted in themselves.

What did we do?

We made some simple changes to his personal trainer sales approach.

Here’s what we did:

1) Set up a one page website designed to do nothing more than get people to download his no-cost e-book in exchange for their name and email.

2) Changed the call to action on everything from articles to posting on discussion forums
telling his prospects to go to his website RIGHT NOW to download it.

That’s it.

This simple change resulted in 500 targeted prospects all responding to his personal trainer sales message.

So if you want to step up your personal trainer sales, make sure you have a strong call to action in all of your marketing.

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