Problems With The Fitness Industry. A Post By Pat Rigsby.
The fitness industry is broken.
Plain and simple.
Only about 16% of people belong to a fitness facility or program in the U.S.
Of the ones that belong to health clubs, only about 30% are active users.
The average personal trainer makes under $30,000 per year in the fitness industry.
Most people who enter the personal training profession depart soon after to get a ‘real job.’
I’ve got my own opinions on why things are the way they are – opinions about the consumers, the commercial clubs and the personal trainers.
I suspect you do too.
I’ll share mine soon enough – but tell me yours first.
I want to know where you think the fitness industry has gone wrong and what exactly the problem is.
Tell me below.
Dedicated to your success,
Pat Rigsby
Pat Rigsby is a Co-Owner of the International Youth Conditioning Association & the youth fitness franchise Athletic Revolution as well as a fitness industry consultant serving thousands of personal trainers and fitness entrepreneurs. Sign up for his fitness business free newsletter to discover proven marketing, sales and business strategies, along with blog updates, news, and more! While you’re at it, follow him on Twitter.
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Donna – Interesting take on Certifications. I’m not sure I agree – but I’m not sure I don’t.
I don’t know that ‘too many’ is the problem as most leave the field quickly. Maybe, but I doubt it.
I touch on the career path of trainers (or lack of one) in my post. Please comment after reading that as I’d like to see your thoughts.